EUF: Cowgirls in their underwear
Anyone remember the ad campaign Jockey Underwear mounted in the mid '90's, that featured "real people" instead of models? When this ad came out, they did interviews with the girls, and one of them (either the girl in the denim jacket, or the one in the black hat) told the story of how embarrassing the photo shoot was. None of them had ever done any modeling before, and they didn't know what to expect. After getting all "duded up" in their cowgirl clothes, they walked out in front of the cameras (and a room full of people), and the photographer bluntly told them to drop their pants. In fact, if you look closely at the photo, you can see that a few of the girls seem to be blushing (at least, you can see it in the actual ad. These photos aren't the best quality). She went on to describe further embarrassment when she went back home. Living and working in a small town, she made comments about how now, everyone she knows has seen her in her underwear. A very good, REAL EUF interview. I don't suppose anyone has it, or has some more stills/info? I know they're out there-there was a virtual media blitz at the time.
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